It all comes down to the opening. The creative, the website, the ads, the digital marketing strategies – everything. True success hinges on the number of interested names we generate, and how they react when they visit our Presentation Centre. It’s literally the culmination of all of our hard work. And it can be quite overwhelming, especially when the results exceed our expectations. This past weekend, my team and I proudly held the opening for the upcoming 6000-home community Queensville, located in East Gwillimbury. From top to bottom, it was easily the biggest and best sales centre we’ve done here at BAM.
When we were first approached this project, I had a vision of it being a new benchmark for how Presentation Centres should look and operate, and the result has far exceeded what I dreamed. From a digital standpoint, it’s loaded with incredible features, such as touch screen displays and real-time site maps that allow homebuyers to view and select available lots, which simultaneously update online when they’re sold. There’s also an interactive community video, light-up scale model, and video screens around the space, just to name a few.
From a purely aesthetic perspective, the Presentation Centre is flawlessly designed, and effectively showcases all three of the communities’ builders – Aspen Ridge, CountryWide and Lakeview. To say it’s beautiful would be an understatement.
It was an incredibly large undertaking for us here at BAM, and I couldn’t be more proud of my team for all their hard work. The proof of our vision, strategy and commitment is the sales – in fact, numerous home styles sold out this weekend. It’s more than that though, because we’re not just selling homes; we’re providing opportunities, bright futures, and new lives to families.
Eventually as a result of our efforts here at BAM, Queensville’s community store will facilitate the sales of 6000 new homes, and I just couldn’t be more honoured to be a part of it.