Bringing the Outdoors In: A Good Way to Sell Homes

Brookfield Homes' new Panorama View Window was a selling feature at the Fieldstone community.

The Panorama View Window: Let the sunshine in to new homes in Ontario.

People are often surprised by the British fondness for convertible cars. In a country with such cloudy, rainy weather, why on earth would you get a convertible car?

I disagree. If you have few sunny days throughout the year, there is no better way to make the most of them than to drive a convertible, the sun on your face, the wind on your hair.

By the same token, I’ve long thought Ontario homes would benefit from blurring the separation between the outdoors and the indoors, and that the first builder to do so on a mass scale would stand to make a handsome profit.

Luckily, our longstanding client Brookfield Homes agreed. And in their Fieldstone community, which had a very successful preview opening last weekend, Brookfield launched the Panorama View Window.

Running along the rear wall in the kitchen, the Panorama View Window affords an excellent view and lets in plenty of light, effectively bringing the outdoors in.

I haven’t see many homes around with such an expansive window — definitely none in Fieldstone’s price range. I’m positive they played a big part in helping sell as many homes as we did during the opening weekend.

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